Portable EPUBs →
Compelling proposal from Will Crichton: using EPUB as a basis for a format to replace PDF.
The second most important reason I don’t read more academic literature than I do (the first of course being other commitments) is that they’re all published as PDF, so can’t really be read on a phone. Reflowing text just fits so much better, and if they were published as HTML (possibly EPUB) I’d have a much easier time getting into them.